What sorts of discoveries do y’all think are worth writing a press release?
Sometimes it’s obvious — an earth-mass planet in the habitable zone with spectral signatures of water and chlorine (sorry, watching too much Olympic swimming). But what about most of the time? What rises to the level of a press release? Just pretty pictures, or a really easy-to-explain result, or anything you think is scientifically really important? How do you judge?
(And if your answer is, “Anything I discover the year before I’m on the job market, no matter how insignificant”, I will go see if python understands “import atomic_wedgie”.)